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Complementary or alternative? The effects of corporate political strategy on innovation

Complementary or alternative? The effects of corporate political strategy on innovation Purpose – Drawing on the strategic choice and resource dependence perspectives, the purpose of this paper is to investigate the relationship between corporate political strategy and innovation in the manufacturing industry in the USA. Design/methodology/approach – The paper proposes two competing views on the relationship between corporate political strategy and innovation building on strategic choice and resource dependence perspectives. Findings – The results show support for the resource dependence perspective, suggesting that corporate political strategy is complementary to innovation. The paper also tests for the moderating effects of firm characteristics such as firm size and financial resources, and industry characteristics such as industry concentration and growth on this relationship. The findings indicate that firms that invest heavily in innovation strategies may also want to consider investing in corporate political strategy to create favorable conditions for innovation. Originality/value – The paper suggests that corporate political strategy can be viewed as alternative or complementary to innovation strategy. Firm characteristics such as firm size and financial resources, and industry characteristics such as industry concentration and growth, moderate the relationship between corporate political strategy and innovation. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Strategy and Management Emerald Publishing

Complementary or alternative? The effects of corporate political strategy on innovation

Mine Ozer; Lívia Markóczy
Journal of Strategy and Management , Volume 3 (3): 21 – Aug 10, 2010
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21 pages

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Publisher
Emerald Publishing
Copyright
Copyright © 2010 Emerald Group Publishing Limited. All rights reserved.
ISSN
1755-425X
DOI
10.1108/17554251011064846
Publisher site
See Article on Publisher Site

Abstract

Purpose – Drawing on the strategic choice and resource dependence perspectives, the purpose of this paper is to investigate the relationship between corporate political strategy and innovation in the manufacturing industry in the USA. Design/methodology/approach – The paper proposes two competing views on the relationship between corporate political strategy and innovation building on strategic choice and resource dependence perspectives. Findings – The results show support for the resource dependence perspective, suggesting that corporate political strategy is complementary to innovation. The paper also tests for the moderating effects of firm characteristics such as firm size and financial resources, and industry characteristics such as industry concentration and growth on this relationship. The findings indicate that firms that invest heavily in innovation strategies may also want to consider investing in corporate political strategy to create favorable conditions for innovation. Originality/value – The paper suggests that corporate political strategy can be viewed as alternative or complementary to innovation strategy. Firm characteristics such as firm size and financial resources, and industry characteristics such as industry concentration and growth, moderate the relationship between corporate political strategy and innovation.

Journal

Journal of Strategy and Management – Emerald Publishing

Published: Aug 10, 2010

Keywords: Corporate strategy; Organizational politics; Innovation; Strategic choices; United States of America

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