PurposeThis study examined the extent to which public academic libraries in South Africa coped with the changing information environment by using competitive intelligence (CI) to attain competitiveness.Design/methodology/approachThe study adopted positivism as the main philosophical lens and also incorporated qualitative elements to augment the quantitative data through a survey research design. Questionnaires were e-mailed to 25 directors of public academic libraries in South Africa and 17 were returned, yielding a 68% response rate. Attempts were made to reach to the 25 directors through semi-structured telephonic interviews, and only eight responded some through their representatives, yielding a 32% response rate. Using two instruments permitted the triangulation of data. A noted limitation of the study is that some library directors neither responded to the questionnaire nor the interview.FindingsFindings revealed that various competitive intelligence techniques were employed; however, their implementation was not formalised. Competitiveness was driven by various factors such as rivalries in the information value chain; relevance; financial and budgetary constraints; changing user expectations and evolving technology.Originality/valueThis study is novel because there is a dearth of literature on implementation and use of competitive intelligence in academic libraries in South Africa.
Library Management – Emerald Publishing
Published: Jul 10, 2020
It’s your single place to instantly
discover and read the research
that matters to you.
Enjoy affordable access to
over 18 million articles from more than
15,000 peer-reviewed journals.
All for just $49/month
Query the DeepDyve database, plus search all of PubMed and Google Scholar seamlessly
Save any article or search result from DeepDyve, PubMed, and Google Scholar... all in one place.
Get unlimited, online access to over 18 million full-text articles from more than 15,000 scientific journals.
Read from thousands of the leading scholarly journals from SpringerNature, Wiley-Blackwell, Oxford University Press and more.
All the latest content is available, no embargo periods.
“Hi guys, I cannot tell you how much I love this resource. Incredible. I really believe you've hit the nail on the head with this site in regards to solving the research-purchase issue.”Daniel C.
“Whoa! It’s like Spotify but for academic articles.”@Phil_Robichaud
“I must say, @deepdyve is a fabulous solution to the independent researcher's problem of #access to #information.”@deepthiw
“My last article couldn't be possible without the platform @deepdyve that makes journal papers cheaper.”@JoseServera