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Characteristics of retailing internships contributing to students' reported satisfaction with career development

Characteristics of retailing internships contributing to students' reported satisfaction with... Purpose – The purpose of this paper is to explore student perceptions of job characteristics of their internships – and to explore the relationship between these job characteristics and overall satisfaction with their retail merchandising internship experiences in terms of contribution toward career development. Design/methodology/approach – Three internship site categories were identified: stores, corporate settings, and other types. Students completed surveys after their internship experiences. Findings – There were significant differences observed between site types and overall satisfaction with internships. Desire to recommend to others, variety of tasks, repetition of duties, similarity of activities, pay, opportunities for networking with others, extent of dealing with other people, and extent of receiving information from supervisors were different among sites. Information and feedback from supervisors, variety of activities, closure with tasks, clear results of tasks, autonomy, and networking opportunities were related to internship satisfaction. Research limitations/implications – The study is limited to US companies and focuses on retail merchandising internships, so results may not be generalizable in other settings. Practical implications – Retailers may use this information to enhance the structure and tasks associated with their internships. Students and professors may use this information as academic internships are sought. Originality/value – This paper provides a comprehensive look at job characteristics as they related to satisfaction in an internship environment and offers insight to companies who offer internships as well as students who seek them. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Fashion Marketing and Management Emerald Publishing

Characteristics of retailing internships contributing to students' reported satisfaction with career development

Journal of Fashion Marketing and Management , Volume 12 (1): 14 – Feb 29, 2008

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References (14)

Publisher
Emerald Publishing
Copyright
Copyright © 2008 Emerald Group Publishing Limited. All rights reserved.
ISSN
1361-2026
DOI
10.1108/13612020810857970
Publisher site
See Article on Publisher Site

Abstract

Purpose – The purpose of this paper is to explore student perceptions of job characteristics of their internships – and to explore the relationship between these job characteristics and overall satisfaction with their retail merchandising internship experiences in terms of contribution toward career development. Design/methodology/approach – Three internship site categories were identified: stores, corporate settings, and other types. Students completed surveys after their internship experiences. Findings – There were significant differences observed between site types and overall satisfaction with internships. Desire to recommend to others, variety of tasks, repetition of duties, similarity of activities, pay, opportunities for networking with others, extent of dealing with other people, and extent of receiving information from supervisors were different among sites. Information and feedback from supervisors, variety of activities, closure with tasks, clear results of tasks, autonomy, and networking opportunities were related to internship satisfaction. Research limitations/implications – The study is limited to US companies and focuses on retail merchandising internships, so results may not be generalizable in other settings. Practical implications – Retailers may use this information to enhance the structure and tasks associated with their internships. Students and professors may use this information as academic internships are sought. Originality/value – This paper provides a comprehensive look at job characteristics as they related to satisfaction in an internship environment and offers insight to companies who offer internships as well as students who seek them.

Journal

Journal of Fashion Marketing and ManagementEmerald Publishing

Published: Feb 29, 2008

Keywords: Job satisfaction; Retailing; Students; Workplace training; United States of America

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