Access the full text.
Sign up today, get DeepDyve free for 14 days.
Purpose – The challenge for companies selling clothing over the internet is to combine a minimal requested effort of the visitor in entering (body) information with low‐percentage no‐fit returns. The purpose of this paper is to present a method that converts self‐reported information to individual adjustments of a female blouse. Design/methodology/approach – In total, 48 Belgian females participated in the study. Age, height, weight and bra size were the inputs for blouse sizing as well as the subjective assessment of hip and waist size and arm length. All subjects were accurately measured and the relationship between eight essential body dimensions for blouse design (neck, bust, waist, hip and wrist circumference, arm and back length and shoulder length) and the simple inputs was determined. All subjects fitted a blouse, the size of which was determined by bust circumference, and the necessary alterations to optimize fit were recorded. Findings – The subjective information provided for hip and waist shape was related to the measured hip and waist circumference ( r =0.68 and r =0.79, respectively). The relationship for arm length measurements was less ( r =0.38). The self‐reported values enabled a fairly good prediction of the essential body dimensions ( r ranged from 0.65 to 0.97). The suggested alterations during the fit test were well related to the difference between the essential body dimensions and sizing chart data. The fit of the resized blouse was judged positively by all but one subject. Originality/value – The authors are not aware of similar studies reporting a statistical method to establish a stepwise link between self‐reported data and blouse dimensions. The method may be helpful to improve fit of garments sold over the internet.
International Journal of Clothing Science and Technology – Emerald Publishing
Published: Oct 4, 2011
Keywords: Body dimensions; Anthropometry; Garment fit; Clothing fit; Measurements; Electronic commerce; Garment industry
Read and print from thousands of top scholarly journals.
Already have an account? Log in
Bookmark this article. You can see your Bookmarks on your DeepDyve Library.
To save an article, log in first, or sign up for a DeepDyve account if you don’t already have one.
Copy and paste the desired citation format or use the link below to download a file formatted for EndNote
Access the full text.
Sign up today, get DeepDyve free for 14 days.
All DeepDyve websites use cookies to improve your online experience. They were placed on your computer when you launched this website. You can change your cookie settings through your browser.