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References (4)
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B. Wernerfelt (1989)
From Critical Resources to Corporate StrategyJournal of General Management, 14
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A Resource-Based View of the FirmSouthern Medical Journal, 5
- Publisher
- Emerald Publishing
- Copyright
- Copyright © 1999 MCB UP Ltd. All rights reserved.
- ISSN
- 0140-9174
- DOI
- 10.1108/01409179910781779
- Publisher site
- See Article on Publisher Site
Abstract
Considers the impact on a firm’s performance if weaknesses are not addressed. Uses SWOT analysis to show how a firm often concentrate on developing its strengths and opportunities, avoiding the weaknesses. Reports the findings of a survey covering 156 US Chief Executives suggesting that if firms minimised their weaknesses it makes it harder for others to differentiate themselves to gain competitive advantage. Concludes that whilst it is difficult to compare performance, any avoidance of tackling a weakness provides a vulnerable attack point for competitors, and therefore a narrow view concentrating on strength could therefore influence overall performance.
Journal
Management Research News – Emerald Publishing
Published: Aug 1, 1999
Keywords: SWOT analysis; Competitive advantage; Organizational performance