Access the full text.
Sign up today, get DeepDyve free for 14 days.
N. Butler (2015)
Joking aside: Theorizing laughter in organizationsCulture and Organization, 21
P. Bougen (1994)
Joking apart: The serious side to the accountant stereotypeAccounting Organizations and Society, 19
N. Butler, Lena Olaison, M. Śliwa, B. Sørensen, S. Spoelstra (2011)
Work, Play and Boredom, 11
E. McGoun (2010)
Finance and Film: Wall Street Myth and Mythopoeia
Terrence Witkowski (1996)
Farmers Bargaining: Buying and Selling as a Subject in American Genre Painting, 1835-1868Journal of Macromarketing, 16
B. Sørensen, S. Spoelstra (2012)
Play at work: continuation, intervention and usurpationOrganization, 19
W. Graebner (1997)
Norman Rockwell and American Mass Culture: The Crisis of Representation in the Great DepressionProspects, 22
K. Marling (2005)
Norman Rockwell, 1894-1978: America's Most Beloved Painter
R. Balfour (2010)
Culture, capital and representation
E. Seligman (1894)
The Income TaxPolitical Science Quarterly, 9
J. Goggin (2013)
Bad Economics: Hard Cash /Soft CultureTamara: The Journal of Critical Organization Inquiry, 11
R. Semenov (2000)
Cross-country differences in economic governance: Culture as a major explanatory factor
D. Greatbatch, Timothy Clark (2003)
Displaying Group Cohesiveness: Humour and Laughter in the Public Lectures of Management GurusHuman Relations, 56
Ben Urish (2016)
Humor in Popular Culture
Eric Romero, A. Pescosolido (2008)
Humor and group effectivenessHuman Relations, 61
E. Nygren (1988)
The Almighty Dollar: Money as a Theme in American PaintingWinterthur Portfolio, 23
Christopher Finch, N. Rockwell (1979)
Norman Rockwell: 332 Magazine Covers
Erich Segal (1996)
Norman Rockwell and the Fashioning of American MasculinityArt Bulletin, 78
Frances Miley, A. Read (2012)
Jokes in popular culture: the characterisation of the accountantAccounting, Auditing & Accountability Journal, 25
M. Forget (1954)
[Expense account].Techniques hospitalieres, medico-sociales et sanitaires, 10 111
Mohamed Bayou, A. Reinstein, P. Williams (2011)
To tell the truth: A discussion of issues concerning truth and ethics in accountingFuel and Energy Abstracts
J. Nilsson (2010)
How to raise your circulation by 62500% in five yearsThe Saturday Evening Post
Victoria Beard (1994)
Popular culture and professional identity: Accountants in the moviesAccounting Organizations and Society, 19
Noël Carroll (1997)
The Ontology of Mass ArtThe Journal of Aesthetics and Art Criticism, 55
C. Wilson (2009)
The old is new again at ‘Saturday Evening Post’
Charles Reuter (2011)
A Survey of Culture and FinanceHistory of Finance eJournal
J. James (2013)
PlaybillDisaster Medicine and Public Health Preparedness, 7
J. Shaw, R. James, D. Grunberg (1987)
Birth of a salesmanJournal of Guidance Control and Dynamics, 11
P. Taylor, P. Bain (2003)
‘Subterranean Worksick Blues’: Humour as Subversion in Two Call CentresOrganization Studies, 24
Tony Dimnik, Sandra Felton (2006)
Accountant stereotypes in movies distributed in North America in the twentieth centuryAccounting Organizations and Society, 31
Randy Martin (2002)
Financialization Of Daily Life
A. Panayiotou, Krini Kafiris (2010)
Firms in Film: Representations of Organizational Space, Gender and Power
M. Bettner, E. McGoun, C. Robinson (1994)
The case for qualitative research in financeInternational Review of Financial Analysis, 3
(2016)
An artist and his editor
Rohan Williamson, René Stulz (2001)
Culture, Openness, and FinanceBankruptcy
Lawrence Mintz (1983)
Humor and Popular Culture
Journal of Financial Economics, 70
Eelke Jong, R. Semenov (2002)
Cross-Country Differences in Stock Market Development: A Cultural ViewInternational Finance
(1948)
Weekend travellers
Virpi Tökkäri (2015)
Organizational play: within and beyond managingQualitative Research in Organizations and Management: An International Journal, 10
(1924)
Daydreaming bookkeeper
Contemplative Evening, James Hamm (1991)
Creative ArtsIllness, Crisis & Loss, 1
J. Goggin (2011)
Playbour, farming and leisure., 11
This paper aims to examine how and why finance is represented in cultural products. Focussing on an illustration by Norman Rockwell for the cover of The Saturday Evening Post, this analysis suggests that financialization is represented through the technique of visually incongruent humour. Humour relays the cultural value of the separation of work and play, and financialization is a tool to make sense of play as work. Addressing why certain financial representations are produced highlights the influence of finance in determining how and what messages about financialization are made public. This analysis of a single illustration suggests a need for further research into comparative and contextual studies of culture and finance.Design/methodology/approachThis paper is a qualitative analysis of The Expense Account (1957), a cover illustration for The Saturday Evening Post.FindingsIn analysing the visually incongruent humour of the illustration, the cultural value of the separation of work and play is muddied by the lack of supervision and undefined organizational space. Freedom of travel and lack of managerial presence suggest that travelling salesmen face anxiety and uncertainty in having to account for their fun activities as work. Accounting is one tool of financialization used to interpret play as work by employees. This illustration was produced in a for-profit context and was therefore influenced by the financial decisions of magazine editors and customers.Practical implicationsInterdisciplinary qualitative analysis of finance and humorous popular cultural images suggests that accounting is a financial tool for making sense of play as work outside fixed organizational spaces. Additional support is given for studying popular culture and finance together, as popular culture is produced within a financial system in which financial decisions determine humorous representations of financialization.Originality/valueThis paper adopts a financial perspective in examining a Norman Rockwell illustration and makes the case for examining how representations of financialization are made by humour and financial influence.
Qualitative Research in Financial Markets – Emerald Publishing
Published: Aug 22, 2018
Keywords: Illustration; Popular culture; Norman Rockwell; Play/work; M41; Y80
Read and print from thousands of top scholarly journals.
Already have an account? Log in
Bookmark this article. You can see your Bookmarks on your DeepDyve Library.
To save an article, log in first, or sign up for a DeepDyve account if you don’t already have one.
Copy and paste the desired citation format or use the link below to download a file formatted for EndNote
Access the full text.
Sign up today, get DeepDyve free for 14 days.
All DeepDyve websites use cookies to improve your online experience. They were placed on your computer when you launched this website. You can change your cookie settings through your browser.