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A question of balance

A question of balance PurposeThe purpose of this paper is to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.Design/methodology/approachThis briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.FindingsWhat will ensure a startup becomes successful? For good reason, startups garner a lot of attention in the business press, although it often seems like it is for the wrong reasons. Startups make good copy as they are deemed as “sexy” – in other words, stories about them will be more likely to be read and shared than articles about more established firms. For the same reason, a story charting the rapid decline, huge losses, or ultimate failure of a startup will be even more interesting, with people attracted by the hubris dripping from such stories, of twentysomething entrepreneurs who dreamed big but flew too close to the sun.Originality/valueThe briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Strategic Direction Emerald Publishing

A question of balance

Strategic Direction , Volume 35 (8): 3 – Aug 12, 2019

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Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
0258-0543
DOI
10.1108/SD-05-2019-0086
Publisher site
See Article on Publisher Site

Abstract

PurposeThe purpose of this paper is to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.Design/methodology/approachThis briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.FindingsWhat will ensure a startup becomes successful? For good reason, startups garner a lot of attention in the business press, although it often seems like it is for the wrong reasons. Startups make good copy as they are deemed as “sexy” – in other words, stories about them will be more likely to be read and shared than articles about more established firms. For the same reason, a story charting the rapid decline, huge losses, or ultimate failure of a startup will be even more interesting, with people attracted by the hubris dripping from such stories, of twentysomething entrepreneurs who dreamed big but flew too close to the sun.Originality/valueThe briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Journal

Strategic DirectionEmerald Publishing

Published: Aug 12, 2019

References