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A new way to create strategic change?

A new way to create strategic change? Posits that the pace of change now means that strategy implementation needs a more co‐ordinated approach than previously was the case. Says that it is common for senior managers to set corporate missions and strategic objectives and then to leave implementation to divisional, regional or departmental managers, using existing processes within the current organizational structure. Employs copious use of Figures to emphasize the arguments made herein. Sums up that strategists must therefore be directly involved and not leave things to professional project or programme managers. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png The Antidote Emerald Publishing

A new way to create strategic change?

Kippenberger, T
The Antidote , Volume 5 (4): 3 – Jul 1, 2000
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Publisher
Emerald Publishing
Copyright
Copyright © 2000 MCB UP Ltd. All rights reserved.
ISSN
1363-8483
DOI
10.1108/EUM0000000006780
Publisher site
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Abstract

Posits that the pace of change now means that strategy implementation needs a more co‐ordinated approach than previously was the case. Says that it is common for senior managers to set corporate missions and strategic objectives and then to leave implementation to divisional, regional or departmental managers, using existing processes within the current organizational structure. Employs copious use of Figures to emphasize the arguments made herein. Sums up that strategists must therefore be directly involved and not leave things to professional project or programme managers.

Journal

The Antidote – Emerald Publishing

Published: Jul 1, 2000

Keywords: Strategic choice; Structure plan; Change

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