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A destination’s personality as a factor in tourists’ environmental knowledge management

A destination’s personality as a factor in tourists’ environmental knowledge management Environmental knowledge management (EKM) has been studied mainly owing to the increasing awareness of environmental issues. Such issues have generated a warning in the tourism industry that has stimulated a new wave of research on EKM. EKM forges landscape characteristics and so destination image. In turn, EKM sounds affecting tourism destination which calls for destination personality which shows a research context less explored. From a knowledge management perspective, The present research aims to investigate on EKM to understand how it leverages tourists' and destination personality.Design/methodology/approachWith the intent of exploring EKM, the research uses a quantitative analysis on a sample of 2,222 young Chinese tourists. In this context, EKM is linked with destination’s personality and tourists’ personalities, their satisfaction with the destination and their behavioral intentions.FindingsBy SPSS regression model, EKM and destination personality are positively linked. This positive relationship is also reflected on destination personality and destination satisfaction, behavioral intention.Originality/valueThe authors’ original contribution to the knowledge management literature extends the new wave of research on EKM. The research also proves the need to make a close collaboration between tourists, the local community and marketers. Marketers need to pay more attention to what tourists want to do and see in the place visited. In a nutshell, there is the need of enforcing and promoting EKM. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Knowledge Management Emerald Publishing

A destination’s personality as a factor in tourists’ environmental knowledge management

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References (140)

Publisher
Emerald Publishing
Copyright
© Emerald Publishing Limited
ISSN
1367-3270
eISSN
1367-3270
DOI
10.1108/jkm-07-2022-0534
Publisher site
See Article on Publisher Site

Abstract

Environmental knowledge management (EKM) has been studied mainly owing to the increasing awareness of environmental issues. Such issues have generated a warning in the tourism industry that has stimulated a new wave of research on EKM. EKM forges landscape characteristics and so destination image. In turn, EKM sounds affecting tourism destination which calls for destination personality which shows a research context less explored. From a knowledge management perspective, The present research aims to investigate on EKM to understand how it leverages tourists' and destination personality.Design/methodology/approachWith the intent of exploring EKM, the research uses a quantitative analysis on a sample of 2,222 young Chinese tourists. In this context, EKM is linked with destination’s personality and tourists’ personalities, their satisfaction with the destination and their behavioral intentions.FindingsBy SPSS regression model, EKM and destination personality are positively linked. This positive relationship is also reflected on destination personality and destination satisfaction, behavioral intention.Originality/valueThe authors’ original contribution to the knowledge management literature extends the new wave of research on EKM. The research also proves the need to make a close collaboration between tourists, the local community and marketers. Marketers need to pay more attention to what tourists want to do and see in the place visited. In a nutshell, there is the need of enforcing and promoting EKM.

Journal

Journal of Knowledge ManagementEmerald Publishing

Published: May 16, 2024

Keywords: Environmental knowledge; Sustainable tourism; Destination personality; Tourist personality; Environmental knowledge management

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