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- Publisher
- Emerald Publishing
- Copyright
- Copyright © 2000 MCB UP Ltd. All rights reserved.
- ISSN
- 0268-3946
- DOI
- 10.1108/02683940010330957
- Publisher site
- See Article on Publisher Site
Abstract
In this research, the cognitive process, which determined an attitude towards technology adoption, was found to be affected by six beliefs: compatibility; enhanced value; perceived benefits; adaptive experiences; perceived difficulty; and suppliers' commitment. The study also found that the individual external environmental forces did not significantly influence the formation of a behavioural intention to adopt. Future research to investigate whether and how these external factors influence the subsequent diffusion process may be useful in order to develop a better understanding of the impact of the external environments on innovation diffusion in the industrial market.
Journal
Journal of Managerial Psychology – Emerald Publishing
Published: Jun 1, 2000
Keywords: Employee attitudes; Management attitudes; Cognition; Models; Hong Kong