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Abstract When judging the value of a good, people may be overly influenced by the state in which they previously consumed it. For example, someone who tries out a new restaurant while very hungry may ...
papers that provide findings that can be explained according to dual-process theory. The findings of these studies suggest that the effectiveness of nutrition label formats is influenced by the consumer’s ...
consumers are the most likely segment to trade up to craft chocolate, this study sought to uncover premium chocolate consumer perceptions of craft chocolate and desirable chocolate attributes [16]. Research ...
of interpersonal attributions of responsibility , because it is related to individuals’ creativity ability, which cannot be easily influenced by other factors (e.g. partner’s self-disclosure) (Campbell et al., 2000 ...
Dimension 1 display a formal communication style . They employ structures reflective of ‘mini formal emails’ with salutations and closings, and a high degree of specific information in response to a consumer ...
studies, Gill (2020) found support for a mechanism of responsibility attribution through which consumers riding as passengers in an AV abdicated responsibility to the AV driver. As an outcome, consumers ...
information and anchor influence as heuristically processed information, HSM provides an appropriate theoretical framework to illustrate the consumer decision process in live web sales. In addition, HSM ...
a unifying brand for stakeholders and business intended to positively influence consumer perceptions [7]. The Style branding was replaced in 2013 with People make Glasgow to broaden city coverage beyond ...
for certain policy outcomes (e.g., Hobolt & Tilley, 2014). Responsibility attributions in the news, thus, affect the attribution of responsibility by those who consume it, and, as a result, the latter ...
franchise for a brand is crucial, as suggested by the following questions: In what ways do consumers think they can influence brand strategy? How much input do consumers think they should have about what ...
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