Determinants of accepting wireless mobile data services in China

Determinants of accepting wireless mobile data services in China Data services via wireless networks and mobile devices have experienced rapid growth worldwide. We investigated the factors influencing adoption of wireless mobile data services (WMDS) in China and tested our model for explaining adoption intentions there. We argued that individuals form their intention to adopt WMDS under the influence of wireless mobile technology, the social environment, personal innovativeness of IT, trust awareness, and the facilitating conditions. We examined the simultaneous effects of these five influences on beliefs in the context of wireless Internet data services via mobile phones. Survey data were collected from 1432 participants in several metro cities across China. The findings suggest that WMDS adoption intention in China is determined by consumers’ perceived usefulness and perceived ease of use of WMDS. Theoretical and practical implications are included in our paper. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Information & Management Elsevier

Determinants of accepting wireless mobile data services in China

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Publisher
Elsevier
Copyright
Copyright © 2008 Elsevier Ltd
ISSN
0378-7206
DOI
10.1016/j.im.2007.11.002
Publisher site
See Article on Publisher Site

Abstract

Data services via wireless networks and mobile devices have experienced rapid growth worldwide. We investigated the factors influencing adoption of wireless mobile data services (WMDS) in China and tested our model for explaining adoption intentions there. We argued that individuals form their intention to adopt WMDS under the influence of wireless mobile technology, the social environment, personal innovativeness of IT, trust awareness, and the facilitating conditions. We examined the simultaneous effects of these five influences on beliefs in the context of wireless Internet data services via mobile phones. Survey data were collected from 1432 participants in several metro cities across China. The findings suggest that WMDS adoption intention in China is determined by consumers’ perceived usefulness and perceived ease of use of WMDS. Theoretical and practical implications are included in our paper.

Journal

Information & ManagementElsevier

Published: Jan 1, 2008

References

  • Prediction of Internet and World Wide Web usage at work: a test of an extended Triandis model
    Cheung, W.; Chang, M.K.
  • Technology acceptance model for wireless Internet
    Lu, J.; Yu, C.S.; Liu, C.; Yao, J.
  • Trust (and mistrust) in secure applications
    Viega, J.; Kohno, T.; Potter, B.
  • Mobile data communications in China
    Xu, Y.
  • The evolution of China's mobile telecommunications industry: past, present and future
    Yu, J.; Tan, K.H.

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