ELSEVIER II Keysuk Kim OREGON STATE UNIVERSITY Gary L. Frazier UNIVERSITY OF SOUTHERN CALIFORNIA, LOS ANGELES From previous research reported in the organizational behavior and marketing channels literatures, three components of are identified, defined, and measured (continuance, behavioral, and affective commitmenO. The reliability and construct validity of the proposed measures with data collected in a national surveyof industrial distributors are evaluated. Empirical results indicate that three different types of measurement scales--facet, composite, and global--have acceptable levels of reliability, convergent validity, and discriminant validity. Eachfacet scale of has a distinctive nomolo~caI link with other channel constructs. I m~sNm:s 1997.40.139-154. © 1997 Elsevier .Science Inc. Webster (1992) and Weitz and Jap (1995), among others, observe, interfirm exchange relationships have changed significantly over the past two decades. Strong interfirm relationships are seen as a primary driver of a firm's competitive advantage in the marketplace. Short-termoriented exchanges are increasingly being replaced by relational exchanges such as working partnerships (Anderson and Narus, 1990), strategic alliances (Bucklin and Sengupta, 1993), and just-in-time relationships (Frazier, Spekman, and O'Neal, 1988). The construct of commitment is particularly important in research on interfirm exchange relationships because of its apparent implications for channel management (Morgan and Hunt, 1994). Commitment
It’s your single place to instantly
discover and read the research
that matters to you.
Enjoy affordable access to
over 18 million articles from more than
15,000 peer-reviewed journals.
All for just $49/month
Query the DeepDyve database, plus search all of PubMed and Google Scholar seamlessly
Save any article or search result from DeepDyve, PubMed, and Google Scholar... all in one place.
Get unlimited, online access to over 18 million full-text articles from more than 15,000 scientific journals.
Read from thousands of the leading scholarly journals from SpringerNature, Wiley-Blackwell, Oxford University Press and more.
All the latest content is available, no embargo periods.
“Hi guys, I cannot tell you how much I love this resource. Incredible. I really believe you've hit the nail on the head with this site in regards to solving the research-purchase issue.”Daniel C.
“Whoa! It’s like Spotify but for academic articles.”@Phil_Robichaud
“I must say, @deepdyve is a fabulous solution to the independent researcher's problem of #access to #information.”@deepthiw
“My last article couldn't be possible without the platform @deepdyve that makes journal papers cheaper.”@JoseServera