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Introduction: Félix Guattari in the Age of Semiocapitalism

Introduction: Félix Guattari in the Age of Semiocapitalism signs rich in knowledge’. Flexibility and fluidity are imposed on such labour by means of the reticular form that frames, captures, commands and recombines the fragments produced in and through it. Devices of recombination or partsigns are multiplying in the personal digital assistants, laptops and cell phones that accompany us throughout our entire days and nights – this is our machinic apprenticeship. For Guattari, this is an example of how machinic subjection enters human labour. For Bifo, labour has become cellular activity: as production becomes semiotic, precariously employed cognitive workers – on occasional, contractual, temporary bases without guarantees or benefits – engage in labour that involves the Introduction: Félix Guattari in the Age of Semiocapitalism 151 elaboration of ‘a specific semiotic segment that must meet and match innumerable other semiotic fragments in order to compose the frame of a combinatory entity that is an info-commodity, Semiocapital’ (2009: 89). Semio-commodities are thus: partial, combinable and recombinable; and dependent upon the digital network. Bifo’s re-employment of semiotic for immaterial, in the context of cognitive labour within a networked environment, points to the role of technology in integrating fragments previously allocated to dedicated sites of a dramatically fragmented labour process. He http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Deleuze Studies Edinburgh University Press

Introduction: Félix Guattari in the Age of Semiocapitalism

Deleuze Studies , Volume 6 (2): 149 – May 1, 2012

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Publisher
Edinburgh University Press
Copyright
Edinburgh University Press
Subject
Philosophy and Religion
ISSN
1750-2241
eISSN
1755-1684
DOI
10.3366/dls.2012.0054
Publisher site
See Article on Publisher Site

Abstract

signs rich in knowledge’. Flexibility and fluidity are imposed on such labour by means of the reticular form that frames, captures, commands and recombines the fragments produced in and through it. Devices of recombination or partsigns are multiplying in the personal digital assistants, laptops and cell phones that accompany us throughout our entire days and nights – this is our machinic apprenticeship. For Guattari, this is an example of how machinic subjection enters human labour. For Bifo, labour has become cellular activity: as production becomes semiotic, precariously employed cognitive workers – on occasional, contractual, temporary bases without guarantees or benefits – engage in labour that involves the Introduction: Félix Guattari in the Age of Semiocapitalism 151 elaboration of ‘a specific semiotic segment that must meet and match innumerable other semiotic fragments in order to compose the frame of a combinatory entity that is an info-commodity, Semiocapital’ (2009: 89). Semio-commodities are thus: partial, combinable and recombinable; and dependent upon the digital network. Bifo’s re-employment of semiotic for immaterial, in the context of cognitive labour within a networked environment, points to the role of technology in integrating fragments previously allocated to dedicated sites of a dramatically fragmented labour process. He

Journal

Deleuze StudiesEdinburgh University Press

Published: May 1, 2012

There are no references for this article.