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signs rich in knowledgeâ. Flexibility and ï¬uidity are imposed on such labour by means of the reticular form that frames, captures, commands and recombines the fragments produced in and through it. Devices of recombination or partsigns are multiplying in the personal digital assistants, laptops and cell phones that accompany us throughout our entire days and nights â this is our machinic apprenticeship. For Guattari, this is an example of how machinic subjection enters human labour. For Bifo, labour has become cellular activity: as production becomes semiotic, precariously employed cognitive workers â on occasional, contractual, temporary bases without guarantees or beneï¬ts â engage in labour that involves the Introduction: Félix Guattari in the Age of Semiocapitalism 151 elaboration of âa speciï¬c semiotic segment that must meet and match innumerable other semiotic fragments in order to compose the frame of a combinatory entity that is an info-commodity, Semiocapitalâ (2009: 89). Semio-commodities are thus: partial, combinable and recombinable; and dependent upon the digital network. Bifoâs re-employment of semiotic for immaterial, in the context of cognitive labour within a networked environment, points to the role of technology in integrating fragments previously allocated to dedicated sites of a dramatically fragmented labour process. He
Deleuze Studies – Edinburgh University Press
Published: May 1, 2012
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