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- Publisher
- Emerald Publishing
- Copyright
- Copyright © 1997 MCB UP Ltd. All rights reserved.
- ISSN
- 0951-354X
- DOI
- 10.1108/09513549710163961
- Publisher site
- See Article on Publisher Site
Abstract
Examines the concept of service quality in business education with data collected from 388 students. Identifies seven factors which influence student evaluations of service quality. In descending order of importance these factors are: reputation, administrative personnel, faculty, curriculum, responsiveness, physical evidence and access to facilities. Describes the implications for controlling quality and for achieving excellence in business education.
Journal
International Journal of Educational Management – Emerald Publishing
Published: Apr 1, 1997
Keywords: Business schools; Customer satisfaction; Service quality; Students