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The Enduring Effects of Social Pressure: Tracking Campaign Experiments Over a Series of Elections

The Enduring Effects of Social Pressure: Tracking Campaign Experiments Over a Series of Elections Recent field experiments have demonstrated the powerful effect of social pressure messages on voter turnout. This research note considers the question of whether these interventions’ effects persist over a series of subsequent elections. Tracking more than one million voters from six experimental studies, we find strong and statistically significant enduring effects one and sometimes two years after the initial communication. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Political Behavior Springer Journals

The Enduring Effects of Social Pressure: Tracking Campaign Experiments Over a Series of Elections

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References (15)

Publisher
Springer Journals
Copyright
Copyright © 2010 by Springer Science+Business Media, LLC
Subject
Political Science and International Relations; Political Science; Sociology, general
ISSN
0190-9320
eISSN
1573-6687
DOI
10.1007/s11109-010-9122-0
Publisher site
See Article on Publisher Site

Abstract

Recent field experiments have demonstrated the powerful effect of social pressure messages on voter turnout. This research note considers the question of whether these interventions’ effects persist over a series of subsequent elections. Tracking more than one million voters from six experimental studies, we find strong and statistically significant enduring effects one and sometimes two years after the initial communication.

Journal

Political BehaviorSpringer Journals

Published: May 19, 2010

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