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Formulating technology strategies to meet the global challenges of the 1990s

Formulating technology strategies to meet the global challenges of the 1990s To compete effectively within a global market–place, a company must learn to integrate technology management with strategic planning. This requires new ways of thinking about the emerging global competitive challenges, and of reacting to them. This may involve a different structure to overseas operations, multifunctional approaches to product development, and collaboration with other companies. The author examines the management issues of re–organizing a company to face new market challenges, using as an example the Milwaukee firm Allen–Bradley, Inc., a manufacturer of electromechanical and control equipment. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png International Journal of Technology Management Inderscience Publishers

Formulating technology strategies to meet the global challenges of the 1990s

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Publisher
Inderscience Publishers
Copyright
Copyright © Inderscience Enterprises Ltd. All rights reserved
ISSN
0267-5730
eISSN
1741-5276
DOI
10.1504/IJTM.1989.025992
Publisher site
See Article on Publisher Site

Abstract

To compete effectively within a global market–place, a company must learn to integrate technology management with strategic planning. This requires new ways of thinking about the emerging global competitive challenges, and of reacting to them. This may involve a different structure to overseas operations, multifunctional approaches to product development, and collaboration with other companies. The author examines the management issues of re–organizing a company to face new market challenges, using as an example the Milwaukee firm Allen–Bradley, Inc., a manufacturer of electromechanical and control equipment.

Journal

International Journal of Technology ManagementInderscience Publishers

Published: Jan 1, 1989

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