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Decision Making, Scaling, and Number Crunching

Decision Making, Scaling, and Number Crunching ABSTRACT The purpose of this note is to comment on the artificiality of using known scales of measurement (or conveniently improvised numbers) to make decisions. In particular, the pitfalls of trying to please the decision maker and of using normalization as a number crunching tool are discussed. Finally, an example is given to show what is needed to develop a workable and theoretically sound theory for multi‐criteria decisions and to show that the analytic hierarchy process (AHP) meets these demands. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Decision Sciences Wiley

Decision Making, Scaling, and Number Crunching

Decision Sciences , Volume 20 (2) – Jun 1, 1989

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References (5)

Publisher
Wiley
Copyright
Copyright © 1989 Wiley Subscription Services, Inc., A Wiley Company
ISSN
0011-7315
eISSN
1540-5915
DOI
10.1111/j.1540-5915.1989.tb01887.x
Publisher site
See Article on Publisher Site

Abstract

ABSTRACT The purpose of this note is to comment on the artificiality of using known scales of measurement (or conveniently improvised numbers) to make decisions. In particular, the pitfalls of trying to please the decision maker and of using normalization as a number crunching tool are discussed. Finally, an example is given to show what is needed to develop a workable and theoretically sound theory for multi‐criteria decisions and to show that the analytic hierarchy process (AHP) meets these demands.

Journal

Decision SciencesWiley

Published: Jun 1, 1989

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