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Product Performance and Consumer Satisfaction: A New Concept

Product Performance and Consumer Satisfaction: A New Concept http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Marketing CrossRef

Product Performance and Consumer Satisfaction: A New Concept

Journal of Marketing , Volume 40 (2): 25 – Apr 1, 1976
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Publisher
CrossRef
ISSN
0022-2429
DOI
10.2307/1251003
Publisher site
See Article on Publisher Site

Abstract

Journal

Journal of MarketingCrossRef

Published: Apr 1, 1976

There are no references for this article.