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Marketing Management: Analysis, Planning and Control

Marketing Management: Analysis, Planning and Control http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Marketing CrossRef

Marketing Management: Analysis, Planning and Control

Journal of Marketing , Volume 37 (1): 110 – Jan 1, 1973
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Publisher
CrossRef
ISSN
0022-2429
DOI
10.2307/1250783
Publisher site
See Article on Publisher Site

Abstract

Journal

Journal of MarketingCrossRef

Published: Jan 1, 1973

There are no references for this article.