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Brand Values Related to Industrial Products

Brand Values Related to Industrial Products http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Industrial Marketing Management CrossRef

Brand Values Related to Industrial Products

Industrial Marketing Management , Volume 30 (5): 415-425 – Jul 1, 2001
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Publisher
CrossRef
ISSN
0019-8501
DOI
10.1016/s0019-8501(99)00097-8
Publisher site
See Article on Publisher Site

Abstract

Journal

Industrial Marketing ManagementCrossRef

Published: Jul 1, 2001

References