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A pragmatist perspective on entrepreneurial opportunities

A pragmatist perspective on entrepreneurial opportunities <jats:sec> <jats:title content-type="abstract-subheading">Purpose</jats:title> <jats:p>This paper aims at advancing a pragmatist perspective on entrepreneurial opportunities as an alternative to the traditional and predominant constructivist and objectivist perspectives. To this end, this paper advances a pragmatist definition of an opportunity and draws from empirical evidence to propose a pragmatist model of opportunity conception and exploitation.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Design/methodology/approach</jats:title> <jats:p>A review of the entrepreneurial opportunity and pragmatism literatures yields a definition of an opportunity as a dynamic and unfolding experience which an entrepreneur conceives as a general market need to exploit it for financial or social gain. Drawing from this definition, and with the aim of developing a pragmatist model of an opportunity, a case study approach is applied to three radically innovative services conceived and developed by three high-performance computing (HPC) centers.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Findings</jats:title> <jats:p>In each of the three cases, an entrepreneurial HPC center conceived a new, general market need (opportunity) and then acted to exploit it. Through its action, the HPC center learned something that enabled it to address barriers, develop an improvement or otherwise reconceive the opportunity. In turn, the HPC center learned more about and advanced the opportunity, and then acted again. After launching a new service based on the opportunity, the opportunity continued to evolve in response to the HPC center’s efforts and to market forces.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Research limitations/implications</jats:title> <jats:p>The pragmatist perspective and model of an opportunity can serve as a foundation for future pragmatist research into entrepreneurship and innovation. To this end, future studies could extend the model by examining in greater detail the acting-learning-reconceiving cycle, by exploring how an opportunity evolves and is reconceived after market launch and/or by investigating opportunity conception and exploitation within other types of markets.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Practical implications</jats:title> <jats:p>From a pragmatist perspective, an opportunity is not some discrete object to be discovered. It is emergent and dynamic, and to the extent that it is “created”, it is never complete or finalized. It is experienced by the entrepreneur, and it continues to evolve, even after it has been launched as a new good or service.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Originality/value</jats:title> <jats:p>The paper proposes novel value by advancing a pragmatist perspective on entrepreneurial opportunities. Such a perspective is an alternative to the constructivist and objectivist perspectives that have framed research into opportunities. The paper also proposes novel value by drawing from case study findings to propose a pragmatist model of opportunity conception and exploitation.</jats:p> </jats:sec> http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png International Journal of Innovation Science CrossRef

A pragmatist perspective on entrepreneurial opportunities

International Journal of Innovation Science , Volume 9 (2): 121-136 – Jun 5, 2017

A pragmatist perspective on entrepreneurial opportunities


Abstract

<jats:sec>
<jats:title content-type="abstract-subheading">Purpose</jats:title>
<jats:p>This paper aims at advancing a pragmatist perspective on entrepreneurial opportunities as an alternative to the traditional and predominant constructivist and objectivist perspectives. To this end, this paper advances a pragmatist definition of an opportunity and draws from empirical evidence to propose a pragmatist model of opportunity conception and exploitation.</jats:p>
</jats:sec>
<jats:sec>
<jats:title content-type="abstract-subheading">Design/methodology/approach</jats:title>
<jats:p>A review of the entrepreneurial opportunity and pragmatism literatures yields a definition of an opportunity as a dynamic and unfolding experience which an entrepreneur conceives as a general market need to exploit it for financial or social gain. Drawing from this definition, and with the aim of developing a pragmatist model of an opportunity, a case study approach is applied to three radically innovative services conceived and developed by three high-performance computing (HPC) centers.</jats:p>
</jats:sec>
<jats:sec>
<jats:title content-type="abstract-subheading">Findings</jats:title>
<jats:p>In each of the three cases, an entrepreneurial HPC center conceived a new, general market need (opportunity) and then acted to exploit it. Through its action, the HPC center learned something that enabled it to address barriers, develop an improvement or otherwise reconceive the opportunity. In turn, the HPC center learned more about and advanced the opportunity, and then acted again. After launching a new service based on the opportunity, the opportunity continued to evolve in response to the HPC center’s efforts and to market forces.</jats:p>
</jats:sec>
<jats:sec>
<jats:title content-type="abstract-subheading">Research limitations/implications</jats:title>
<jats:p>The pragmatist perspective and model of an opportunity can serve as a foundation for future pragmatist research into entrepreneurship and innovation. To this end, future studies could extend the model by examining in greater detail the acting-learning-reconceiving cycle, by exploring how an opportunity evolves and is reconceived after market launch and/or by investigating opportunity conception and exploitation within other types of markets.</jats:p>
</jats:sec>
<jats:sec>
<jats:title content-type="abstract-subheading">Practical implications</jats:title>
<jats:p>From a pragmatist perspective, an opportunity is not some discrete object to be discovered. It is emergent and dynamic, and to the extent that it is “created”, it is never complete or finalized. It is experienced by the entrepreneur, and it continues to evolve, even after it has been launched as a new good or service.</jats:p>
</jats:sec>
<jats:sec>
<jats:title content-type="abstract-subheading">Originality/value</jats:title>
<jats:p>The paper proposes novel value by advancing a pragmatist perspective on entrepreneurial opportunities. Such a perspective is an alternative to the constructivist and objectivist perspectives that have framed research into opportunities. The paper also proposes novel value by drawing from case study findings to propose a pragmatist model of opportunity conception and exploitation.</jats:p>
</jats:sec>

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Publisher
CrossRef
ISSN
1757-2223
DOI
10.1108/ijis-09-2016-0031
Publisher site
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Abstract

<jats:sec> <jats:title content-type="abstract-subheading">Purpose</jats:title> <jats:p>This paper aims at advancing a pragmatist perspective on entrepreneurial opportunities as an alternative to the traditional and predominant constructivist and objectivist perspectives. To this end, this paper advances a pragmatist definition of an opportunity and draws from empirical evidence to propose a pragmatist model of opportunity conception and exploitation.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Design/methodology/approach</jats:title> <jats:p>A review of the entrepreneurial opportunity and pragmatism literatures yields a definition of an opportunity as a dynamic and unfolding experience which an entrepreneur conceives as a general market need to exploit it for financial or social gain. Drawing from this definition, and with the aim of developing a pragmatist model of an opportunity, a case study approach is applied to three radically innovative services conceived and developed by three high-performance computing (HPC) centers.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Findings</jats:title> <jats:p>In each of the three cases, an entrepreneurial HPC center conceived a new, general market need (opportunity) and then acted to exploit it. Through its action, the HPC center learned something that enabled it to address barriers, develop an improvement or otherwise reconceive the opportunity. In turn, the HPC center learned more about and advanced the opportunity, and then acted again. After launching a new service based on the opportunity, the opportunity continued to evolve in response to the HPC center’s efforts and to market forces.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Research limitations/implications</jats:title> <jats:p>The pragmatist perspective and model of an opportunity can serve as a foundation for future pragmatist research into entrepreneurship and innovation. To this end, future studies could extend the model by examining in greater detail the acting-learning-reconceiving cycle, by exploring how an opportunity evolves and is reconceived after market launch and/or by investigating opportunity conception and exploitation within other types of markets.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Practical implications</jats:title> <jats:p>From a pragmatist perspective, an opportunity is not some discrete object to be discovered. It is emergent and dynamic, and to the extent that it is “created”, it is never complete or finalized. It is experienced by the entrepreneur, and it continues to evolve, even after it has been launched as a new good or service.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Originality/value</jats:title> <jats:p>The paper proposes novel value by advancing a pragmatist perspective on entrepreneurial opportunities. Such a perspective is an alternative to the constructivist and objectivist perspectives that have framed research into opportunities. The paper also proposes novel value by drawing from case study findings to propose a pragmatist model of opportunity conception and exploitation.</jats:p> </jats:sec>

Journal

International Journal of Innovation ScienceCrossRef

Published: Jun 5, 2017

References