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The Purist Campaign as Metadiscursive Regime in China’s Tibet

The Purist Campaign as Metadiscursive Regime in China’s Tibet Tibetans in twenty-first-century China have engaged in an increasingly high-profile campaign to promote language purity. In this purity campaign, Tibetan comedians and rappers have encouraged their audiences to speak pure Tibetan, and a host of neologisms have been coined to help people speak Tibetan even in modern contexts. Although coining new terms involves tremendous innovation, Tibetans almost uniformly view purism in this fashion as promoting traditional knowledge and practices considered to be under threat. This paper examines Tibetan media discourses on language purity to understand the development of new metadiscursive regimes in Tibet that link otherwise contemporary values like language purity with the preservation of Tibetan traditions. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Inner Asia Brill

The Purist Campaign as Metadiscursive Regime in China’s Tibet

Inner Asia , Volume 20 (2): 20 – Oct 23, 2018

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Publisher
Brill
Copyright
Copyright © Koninklijke Brill NV, Leiden, The Netherlands
ISSN
1464-8172
eISSN
2210-5018
DOI
10.1163/22105018-12340107
Publisher site
See Article on Publisher Site

Abstract

Tibetans in twenty-first-century China have engaged in an increasingly high-profile campaign to promote language purity. In this purity campaign, Tibetan comedians and rappers have encouraged their audiences to speak pure Tibetan, and a host of neologisms have been coined to help people speak Tibetan even in modern contexts. Although coining new terms involves tremendous innovation, Tibetans almost uniformly view purism in this fashion as promoting traditional knowledge and practices considered to be under threat. This paper examines Tibetan media discourses on language purity to understand the development of new metadiscursive regimes in Tibet that link otherwise contemporary values like language purity with the preservation of Tibetan traditions.

Journal

Inner AsiaBrill

Published: Oct 23, 2018

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