The Influence of Open Access on Monograph Sales

The Influence of Open Access on Monograph Sales LOGOS The experience at Amsterdam University Press Ronald Snijder Ronald Snijder has been involved in OAPEN since 2008, first as employee of Amsterdam University Press (AUP) and now as technical coordinator at the OAPEN Foundation. There he is responsible for the technical development of the OAPEN Library. Before that, he worked in several profit and not-for-profit organizations as an IT and information management specialist. He is currently working on his PhD dissertation on the societal and scholarly impact of Open Access monograph publishing at Leiden University. r.snijder@oapen.org The hybrid model of Amsterdam University Press (AUP) combines monograph sales with Open Access publishing. This paper investigates the effects of Open Access publishing on the sales of monographs, taking into account the influence of: commercial potential; frontlist and backlist; and . The data set contains sales figures of 513 books, spread over 36 months: 2010 to 2012. Over 70 per cent of those books are published on Open Access and are distributed through the OAPEN Library. Each influence is relevant, which makes it harder to single out the effects of Open Access. The large difference between frontlist sales figures and those of the backlist leads to a separate analysis. The http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Logos Brill

The Influence of Open Access on Monograph Sales

Logos, Volume 25 (3): 13 – Oct 10, 2014

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Publisher
Brill
Copyright
© Copyright 2014 by Koninklijke Brill NV, Leiden, The Netherlands
ISSN
0957-9656
eISSN
1878-4712
DOI
10.1163/1878-4712-11112047
Publisher site
See Article on Publisher Site

Abstract

LOGOS The experience at Amsterdam University Press Ronald Snijder Ronald Snijder has been involved in OAPEN since 2008, first as employee of Amsterdam University Press (AUP) and now as technical coordinator at the OAPEN Foundation. There he is responsible for the technical development of the OAPEN Library. Before that, he worked in several profit and not-for-profit organizations as an IT and information management specialist. He is currently working on his PhD dissertation on the societal and scholarly impact of Open Access monograph publishing at Leiden University. r.snijder@oapen.org The hybrid model of Amsterdam University Press (AUP) combines monograph sales with Open Access publishing. This paper investigates the effects of Open Access publishing on the sales of monographs, taking into account the influence of: commercial potential; frontlist and backlist; and . The data set contains sales figures of 513 books, spread over 36 months: 2010 to 2012. Over 70 per cent of those books are published on Open Access and are distributed through the OAPEN Library. Each influence is relevant, which makes it harder to single out the effects of Open Access. The large difference between frontlist sales figures and those of the backlist leads to a separate analysis. The

Journal

LogosBrill

Published: Oct 10, 2014

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