The design of book trade journals

The design of book trade journals 123 LOGOS The design of book trade journals Douglas Williamson After graduating in modern languages at Liverpool University, Douglas Williamson returned to Scotland, where he studied typography, printing and book design at Grays School of Art, Aberdeen. He started his professional career as law books and publicity designer at Butterworths in London, followed by a brief interlude in general design. In 1982, he returned to educational and reference publishing and has worked for Longman, Collins and Heinemann. He is currently Senior Design Manager for the English Language Teaching Division of Macmillan Heinemann. Six years ago, Douglas Williamson wrote a definitive article on book design (5/1), in which he remarked that “even publishers do not always recognize that the book designers they employ are supposed to contribute to the maximization of return on investment.” Book design, he explained, is not just about lettering, typography and layout. ‘‘Just as the main purpose of the binding is to provide stability and protection, book design is about structure and facilitation, not simply style, decoration and packaging ... It has a fundamental economic rele- vance to publishing ...” Douglas now turns his attention to book trade journals, which should by definition be models Logos Brill

The design of book trade journals

Logos , Volume 11 (3): 123 – Jan 1, 2000

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© 2000 Koninklijke Brill NV, Leiden, The Netherlands
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