123 LOGOS The design of book trade journals Douglas Williamson After graduating in modern languages at Liverpool University, Douglas Williamson returned to Scotland, where he studied typography, printing and book design at Grays School of Art, Aberdeen. He started his professional career as law books and publicity designer at Butterworths in London, followed by a brief interlude in general design. In 1982, he returned to educational and reference publishing and has worked for Longman, Collins and Heinemann. He is currently Senior Design Manager for the English Language Teaching Division of Macmillan Heinemann. Six years ago, Douglas Williamson wrote a definitive article on book design (5/1), in which he remarked that “even publishers do not always recognize that the book designers they employ are supposed to contribute to the maximization of return on investment.” Book design, he explained, is not just about lettering, typography and layout. ‘‘Just as the main purpose of the binding is to provide stability and protection, book design is about structure and facilitation, not simply style, decoration and packaging ... It has a fundamental economic rele- vance to publishing ...” Douglas now turns his attention to book trade journals, which should by definition be models
Logos – Brill
Published: Jan 1, 2000
It’s your single place to instantly
discover and read the research
that matters to you.
Enjoy affordable access to
over 18 million articles from more than
15,000 peer-reviewed journals.
All for just $49/month
Query the DeepDyve database, plus search all of PubMed and Google Scholar seamlessly
Save any article or search result from DeepDyve, PubMed, and Google Scholar... all in one place.
Get unlimited, online access to over 18 million full-text articles from more than 15,000 scientific journals.
Read from thousands of the leading scholarly journals from SpringerNature, Elsevier, Wiley-Blackwell, Oxford University Press and more.
All the latest content is available, no embargo periods.
“Hi guys, I cannot tell you how much I love this resource. Incredible. I really believe you've hit the nail on the head with this site in regards to solving the research-purchase issue.”Daniel C.
“Whoa! It’s like Spotify but for academic articles.”@Phil_Robichaud
“I must say, @deepdyve is a fabulous solution to the independent researcher's problem of #access to #information.”@deepthiw
“My last article couldn't be possible without the platform @deepdyve that makes journal papers cheaper.”@JoseServera