Searching for Happiness Across Cultures

Searching for Happiness Across Cultures © Koninklijke Brill NV, Leiden, 2010 DOI: 10.1163/156853710X497185 Journal of Cognition and Culture 10 (2010) 85–107 brill.nl/jocc Searching for Happiness Across Cultures Ljubica Damjanovic a , *, Debi Roberson b , Panos Athanasopoulos c , Chise Kasai d and Matthew Dyson b a Department of Psychology, University of Chester, Parkgate Road, Chester CH1 4BJ, UK b School of Computer Science and Electronic Engineering, University of Essex, Colchester CO4 3SQ, UK c School of Linguistics & English Language, University of Bangor, Bangor, Gwynedd LL57 2DG, UK d Faculty of Regional Studies, University of Gifu, 1-1 Yanagido, Gifu 501-1193, Japan * Corresponding author, e-mail: l.damjanovic@chester.ac.uk Abstract Three experiments examined the cultural relativity of emotion recognition using the visual search task. Caucasian-English and Japanese participants were required to search for an angry or happy discrepant face target against an array of competing distractor faces. Both cultural groups performed the task with displays that consisted of Caucasian and Japanese faces in order to investigate the effects of racial congruence on emotion detection performance. Under high perceptual load conditions, both cultural groups detected the happy face more efficiently than the angry face. When perceptual load was reduced such that target detection could be http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Cognition and Culture Brill

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Publisher
BRILL
Copyright
© 2010 Koninklijke Brill NV, Leiden, The Netherlands
ISSN
1567-7095
eISSN
1568-5373
D.O.I.
10.1163/156853710X497185
Publisher site
See Article on Publisher Site

Abstract

© Koninklijke Brill NV, Leiden, 2010 DOI: 10.1163/156853710X497185 Journal of Cognition and Culture 10 (2010) 85–107 brill.nl/jocc Searching for Happiness Across Cultures Ljubica Damjanovic a , *, Debi Roberson b , Panos Athanasopoulos c , Chise Kasai d and Matthew Dyson b a Department of Psychology, University of Chester, Parkgate Road, Chester CH1 4BJ, UK b School of Computer Science and Electronic Engineering, University of Essex, Colchester CO4 3SQ, UK c School of Linguistics & English Language, University of Bangor, Bangor, Gwynedd LL57 2DG, UK d Faculty of Regional Studies, University of Gifu, 1-1 Yanagido, Gifu 501-1193, Japan * Corresponding author, e-mail: l.damjanovic@chester.ac.uk Abstract Three experiments examined the cultural relativity of emotion recognition using the visual search task. Caucasian-English and Japanese participants were required to search for an angry or happy discrepant face target against an array of competing distractor faces. Both cultural groups performed the task with displays that consisted of Caucasian and Japanese faces in order to investigate the effects of racial congruence on emotion detection performance. Under high perceptual load conditions, both cultural groups detected the happy face more efficiently than the angry face. When perceptual load was reduced such that target detection could be

Journal

Journal of Cognition and CultureBrill

Published: Jan 1, 2010

Keywords: HAPPINESS ADVANTAGE; LANGUAGE; EMOTION; CULTURE; VISUAL SEARCH

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