A Children’s Rights Perspective on Food Advertising to Children

A Children’s Rights Perspective on Food Advertising to Children This article applies the United Nations Convention on the Rights of the Child to the regulation of food advertising for the prevention of childhood obesity, evaluating the advertising regulation in six jurisdictions against the principles of the Convention. It finds that the Convention would support strict regulation of food advertising for the prevention of childhood obesity; and in particular that such regulation would be appropriate to the model of co-operation between the state and parents that the Convention posits. The article also raises the question whether the grooming of children as consumers through advertising might be a form of economic exploitation. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png The International Journal of Children's Rights Brill

A Children’s Rights Perspective on Food Advertising to Children

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Publisher
Brill
Copyright
© 2014 by Koninklijke Brill NV, Leiden, The Netherlands
Subject
Articles
ISSN
0927-5568
eISSN
1571-8182
DOI
10.1163/15718182-55680024
Publisher site
See Article on Publisher Site

Abstract

This article applies the United Nations Convention on the Rights of the Child to the regulation of food advertising for the prevention of childhood obesity, evaluating the advertising regulation in six jurisdictions against the principles of the Convention. It finds that the Convention would support strict regulation of food advertising for the prevention of childhood obesity; and in particular that such regulation would be appropriate to the model of co-operation between the state and parents that the Convention posits. The article also raises the question whether the grooming of children as consumers through advertising might be a form of economic exploitation.

Journal

The International Journal of Children's RightsBrill

Published: Jan 1, 2014

Keywords: rights of the child; food advertising regulation; childhood obesity

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