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book preview Kaz Chiba © 1997 PhotoDisc, Inc. Information Visualization: Perception for Design Colin Ware Morgan Kaufman, 2000 www.mkp.com ISBN 1-55860-511-8 $59.95 This book combines a strictly scientific approach to human perception with a practical concern for the rules governing the effective visual presentation of information. The author isolates key principles at work in vision and perception by surveying the research of leading psychologists and neurophysiologists. From these essential principles he derives specific, effective visualization techniques suitable for a variety of scenarios. These principals can be used to optimize how others perceive visual information ”resulting in improved clarity, utility and persuasiveness. They can also be applied to individual exploratory data analyses to develop display strategies that i n t e r a c t i o n s . . . j u l y + a u g u s t 2 0 0 0 make data patterns and their significance easier to discern. This book is a practical resource for anyone who uses graphical presentation as a key to successful analysis and communication, including user interface/interaction designers and graphic artists. Features: 1. Brings current scientific insight to the study of data visualization. 2. Explains multiple facets http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png interactions Association for Computing Machinery
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