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We report the results of three high-powered, independent replications of Study 2from Williams and Bargh (2008). Participantsevaluated hot or cold instant therapeutic packs before choosing a reward for participation thatwas framed as a prosocial (i.e., treat for a friend) or self-interested reward (i.e., treat forthe self). Williams and Bargh predicted that evaluating the hot pack would lead to a higherprobability of making a prosocial choice compared to evaluating the cold pack. We did notreplicate the effect in any individual laboratory or when considering the results of the threereplications together (total N = 861). We conclude that there is no evidencethat brief exposure to warm therapeutic packs induces greater prosocial responding thanexposure to cold therapeutic packs.
Social Psychology – American Psychological Association
Published: May 19, 2014
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