Get 20M+ Full-Text Papers For Less Than $1.50/day. Start a 14-Day Trial for You or Your Team.

Learn More →

Program Science—A Framework for Improving Global Maternal, Newborn, and Child Health

Program Science—A Framework for Improving Global Maternal, Newborn, and Child Health Opinion Viewpoint child will be getting or are due for—rather than a question soliciting Outlook parentalvaccinepreferences—issubstantiatedbyevidenceinthefields Vaccination policy and practice must evolve to embrace contem- of behavioral economics and social psychology that suggests that porary factors that are actively shaping an age-old tension. The shift choice architecture can be a powerful means to achieving a desired in societal values that emphasizes risk over benefit, the rise in con- goal. Choice architecture leverages the propensity humans have to sumerism centered on patients being well informed and achieving stick with a decision that is already made, especially among deci- informed preferences, and declining risks to individuals and the pub- sions perceived to be complex. Vaccination constitutes such a deci- lic amidst a generally low incidence of vaccine-preventable disease sion for many parents; not only is it complicated by an overwhelm- in the United States today all present challenges to the promotion ing amount of information, it is also fraught with emotion. It is often of public health in the context of vaccination. To achieve balance be- easier in these situations to simply accept what is recommended, tween individual choice and public health, we must not only con- especially when that recommendation http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png JAMA Pediatrics American Medical Association

Program Science—A Framework for Improving Global Maternal, Newborn, and Child Health

JAMA Pediatrics , Volume 169 (4) – Apr 1, 2015

Loading next page...
 
/lp/american-medical-association/program-science-a-framework-for-improving-global-maternal-newborn-and-f5KjGTYhWG
Publisher
American Medical Association
Copyright
Copyright 2015 American Medical Association. All Rights Reserved. Applicable FARS/DFARS Restrictions Apply to Government Use.
ISSN
2168-6203
eISSN
2168-6211
DOI
10.1001/jamapediatrics.2015.9
pmid
25706763
Publisher site
See Article on Publisher Site

Abstract

Opinion Viewpoint child will be getting or are due for—rather than a question soliciting Outlook parentalvaccinepreferences—issubstantiatedbyevidenceinthefields Vaccination policy and practice must evolve to embrace contem- of behavioral economics and social psychology that suggests that porary factors that are actively shaping an age-old tension. The shift choice architecture can be a powerful means to achieving a desired in societal values that emphasizes risk over benefit, the rise in con- goal. Choice architecture leverages the propensity humans have to sumerism centered on patients being well informed and achieving stick with a decision that is already made, especially among deci- informed preferences, and declining risks to individuals and the pub- sions perceived to be complex. Vaccination constitutes such a deci- lic amidst a generally low incidence of vaccine-preventable disease sion for many parents; not only is it complicated by an overwhelm- in the United States today all present challenges to the promotion ing amount of information, it is also fraught with emotion. It is often of public health in the context of vaccination. To achieve balance be- easier in these situations to simply accept what is recommended, tween individual choice and public health, we must not only con- especially when that recommendation

Journal

JAMA PediatricsAmerican Medical Association

Published: Apr 1, 2015

References