%0 Journal Article
%T Looking at Islamic marketing, branding and Muslim consumer behaviour beyond the 7P's The call for supportive course content and more P's please
%A Wilson, Jonathan
%J Journal of Islamic Marketing
%V 3
%N 3
%P 212-216
%@ 1759-0833
%D 2012-09-14
%I Emerald Group Publishing Limited
%~ DeepDyve