%0 Journal Article
%T No Small Matter: How Company Size Affects Consumer Expectations and Evaluations
%A Yang, Linyun W
%A Aggarwal, Pankaj
%J Journal of Consumer Research
%V 45
%N 6
%P 1369-1384
%@ 0093-5301
%D 2019-04-01
%I University of Chicago Press
%~ DeepDyve