%0 Journal Article
%T International transfer and perception of retail formats A comparison study in Germany and Romania
%A Swoboda, Bernhard
%A Berg, Bettina
%A Dabija, Dan‐Cristian
%J International Marketing Review
%V 31
%N 2
%P 155-180
%@ 0265-1335
%D 2014-04-08
%I Emerald Group Publishing Limited
%~ DeepDyve