%0 Journal Article %T Consumerā€Interest Study in Higher Education: A Conceptual Analysis of an Emerging Discipline %A KROLL, ROBERT J. %A HUNT, SHELBY D. %J Journal of Consumer Affairs %V 14 %N 2 %@ 0022-0078 %D 1980-12-01 %I Wiley Subscription Services, Inc., A Wiley Company %~ DeepDyve