%0 Journal Article %T Channel Coordination with Cooperative Advertising Considering Effect of Advertising on Willingness to Pay %A Farshbaf-Geranmayeh, Amir %A Rabbani, Masoud %A Taleizadeh, Ata %J Journal of Optimization Theory and Applications %V 176 %N 2 %P 509-525 %@ 0022-3239 %D 2018-01-16 %I Springer US %~ DeepDyve