TY - JOUR
AU1 - Braun, Virginia
AU2 - Clarke, Victoria
AB -  Thematic analysis is a poorly demarcated, rarely acknowledged, yet widely used qualitative analytic method within psychology. In this paper, we argue that it offers an accessible and theoretically flexible approach to analysing qualitative data. We outline what thematic analysis is, locating it in relation to other qualitative analytic methods that search for themes or patterns, and in relation to different epistemological and ontological positions. We then provide clear guidelines to those wanting to start thematic analysis, or conduct it in a more deliberate and rigorous way, and consider potential pitfalls in conducting thematic analysis. Finally, we outline the disadvantages and advantages of thematic analysis. We conclude by advocating thematic analysis as a useful and flexible method for qualitative research in and beyond psychology. 
TI - Using thematic analysis in psychology
JF - Qualitative Research in Psychology
DO - 10.1191/1478088706qp063oa
DA - 2006-01-01
UR - https://www.deepdyve.com/lp/taylor-francis/using-thematic-analysis-in-psychology-OaM6xHJNtt
SP - 77
EP - 101
VL - 3
IS - 2
DP - DeepDyve
ER -