TY - JOUR AU1 - Bergquist, Timothy M. AU2 - Maggs, Anne AB - ABSTRACT This article presents the development of an online, student‐centered, introductory small‐business management course that uses an educational business novel, hypertext graphic‐design features, an interactive workbook, and a student‐authored final chapter. Student learning was assessed through the use of a pre‐ and posttest survey. Student reflection was incorporated to make students consider the impact of learning. Results showed that student learning and understanding increased in two separate courses. TI - A Bookstore for Bailey: A Novel Approach to Teaching a Small‐Business Management Course JF - Decision Sciences Journal of Innovative Education DO - 10.1111/j.1540-4609.2011.00311.x DA - 2011-05-01 UR - https://www.deepdyve.com/lp/wiley/a-bookstore-for-bailey-a-novel-approach-to-teaching-a-small-business-MVbDc16GfB SP - 269 VL - 9 IS - 2 DP - DeepDyve ER -