%0 Journal Article %T The role of information and communication technologies in using projective techniques as survey tools to meet the challenges of bounded rationality %A Bond, Derek %A Ramsey, Elaine %J Qualitative Market Research An International Journal %V 13 %N 4 %P 430-440 %@ 1352-2752 %D 2010-09-07 %I Emerald Group Publishing Limited %~ DeepDyve