%0 Journal Article %T “The fact is, that Turks can’t live without coffee…” the introduction of Nescafé into Turkey (1952-1987) %A Köse, Yavuz %J Journal of Historical Research in Marketing %V 11 %N 3 %P 295-316 %@ 1755-750X %D 2019-08-19 %I Emerald Group Publishing Limited %~ DeepDyve