%0 Journal Article %T Spreading joy: examining the effects of smiling models on consumer joy and attitudes %A Berg, Hanna %A Söderlund, Magnus %A Lindström, Annika %J Journal of Consumer Marketing %V 32 %N 6 %P 459-469 %@ 0736-3761 %D 2015-09-14 %I Emerald Group Publishing Limited %~ DeepDyve