TY - JOUR AU - Støren, Sigurd AB - The conditions are examined through which a company can take an active part in the evolutionary process towards ecologically sustainable societies. Productivity measures, quality perceptions, ecological performance and critical contradictions between business targets have to be identified, based on systematic retrieval and structuring of information of product, processes and practices. It is important that the company selects ecological performance parameters and sets performance targets which show the way towards ecologically sound products, processes and practices and at the same time secure its competitiveness in today's market. It is suggested that an extended quality function deployment process (QFD) can be used for this purpose. By combining this information structure with the modelling possibilities of products, processes and practices that are available in modern computer assisted engineering software (CAE), consequences and feasibilities of new ideas and creative solutions can be checked out continuously. New ideas and creative solutions that really will lead the way towards ecologically sustainable societies, seem to require development‐ and design‐teams that are getting inspiration, visions and wisdom from other areas than the conventional business and university environment. Close cooperation should be encouraged between industry and the universities for building up such inspired environments. TI - Sustainable Product Design — Is there more to it than Science, Systems and Computers? JF - Creativity and Innovation Management DO - 10.1111/1467-8691.00043 DA - 1997-03-01 UR - https://www.deepdyve.com/lp/wiley/sustainable-product-design-is-there-more-to-it-than-science-systems-jFU8DGMhIP SP - 3 VL - 6 IS - 1 DP - DeepDyve ER -