TY - JOUR AU - J J Simmons AB - er Green's factorial design4 in an attempt to obtain more de- finitive programmatic intelligence for health education. The Maryland Controlled Clinical Trial Study by Dershewitz and Williamson2 presents a rationale for the development of a plan to reduce common household injuries in a target population which is described as a high socioeconomic group. The definition of the problem was based on national statistics of childhood injuries associated with household hazards. The practical intervention model included a two stage educational intervention in which the mothers were given specific ways to eliminate a broad range of common household hazards and then supplied with electric outlet covers and plastic locking devices for cabinets. The educational messages were provided the mothers by a research assistant through an individual 20-minute conference, a booklet specially designed for the project, and a follow-up telephone call. In examining the Dershewitz and Williamson study2 several questions can be posed. Did the messages relate to relevant concerns and specific problems of the target population? How acceptable were the proposed solutions for these households? Did the mothers view the conference with the research assistant as an appropriate source to provide the "unsolicited" advice? The authors present inconsistent information about TI - Lessons for health educators. JF - American Journal of Public Health DA - 1977-12-01 UR - https://www.deepdyve.com/lp/american-public-health-association/lessons-for-health-educators-TMzFYFYEtN VL - 67 IS - 12 DP - DeepDyve ER -