TY - JOUR
AB - Bulletin de Me´thodologie Sociologique 108 78 Articles ª The Author(s) 2010 Reprints and permission: sagepub.com/journalsPermissions.nav DOI: 10.1177/0759106310378462 http://bms.sagepub.com Full presentations of many of the entries below have already been distributed to BMS subscribers and RC33 members over the BMS-RC33 distribution list Mario Callegaro, Allan L. McCutcheon and Jack Ludwig, ‘‘Who’s Calling? The Impact of Caller ID on Telephone Survey Response’’, Field Methods, 2010, 22, 2, 175–191. The Gallup Organization conducted a caller ID randomized study with a pre- and post-experimental design to test the impact of different caller ID displays (names) on the response, contact, and cooperation rates for telephone surveys. This research focuses on the impact of caller ID listing on the frequency of final dialing dispositions. The authors find initial evidence for the hypothesis that the caller ID transmission works as a sort of ‘‘condensed survey research organization business card’’ that can trigger brand awareness, thus legitimating the survey and diminishing suspicions of collector or telemarketing calls. Nigel G. Fielding, ‘‘Going Out on a Limb – Postmodernism and Multiple Method Research’’, Current Sociology, 2009, 57, 3, 427–447. The article argues that ‘‘moderate postmodernism’’ can in certain respects be reconciled with a methodological practice, triangulation, that is based 
TI - Article
JF - Bulletin of Sociological Methodology/Bulletin de Méthodologie Sociologique
DO - 10.1177/0759106310378462
DA - 2010-10-01
UR - https://www.deepdyve.com/lp/sage/article-K50JaO2luB
SP - 78
EP - 78
VL - 108
IS - 1
DP - DeepDyve
ER -