TY - JOUR
AU - Coyne, Kevin P.
AB - Forbes magazine had dubbed Carmike Cinemas the WalMart of theater chains. Founded in 1982, the Columbus GAbased chain of 1,400 screens pursues a strategy strikingly similar to that of WalMart Stores, Inc. The company buys or builds theaters in small to midsized cities populations of 200,000 or less where purchase prices are low and competition is scarce. This unusual approach to the movie retailing business has led to phenomenal growth and strong profitability at a time when other chains are scrambling to sell off theaters and repay debts.
TI - Achieving a Sustainable Service Advantage
JO - Journal of Business Strategy
DO - 10.1108/eb039531
DA - 1993-01-01
UR - https://www.deepdyve.com/lp/emerald-publishing/achieving-a-sustainable-service-advantage-6LRYSVJOAX
SP - 3
EP - 10
VL - 14
IS - 1
DP - DeepDyve
ER -