TY - JOUR AU - AB - 6. Results and recommendation There are many diversities in the dimension of handcrafts products in Tunis Village in Egypt that needs special protective package designs. Smart Structural Packaging Design SSPD is a new concept introduced by the researcher could help in packaging different sized products same dimension group in the standard smart package. The protective package, which includes corrugated board box with an internal protective structure like cushioning material – holders/folders -dividers, could be considered the suitable convenient package for Handicrafts products. Designers should follow sequential steps: 7. Reference 1. Ghouse, S. M., 2010. Indian Handicraft Industry: Problems and Strategies. International Journal of Management Research and Review, 2 (7), 4-7. 2. Goodwin, D. and Young, D., 2010. Protective Packaging for Distribution: Design and Development. DEStech Publications, Inc. p.(81-85) 3. Osowski, P. and Piatkowski, T., 2017, March. Analysis of corrugated cardboard influence on the protective properties of complex packaging system. In AIP Conference Proceedings(Vol. 1822, No. 1, p. 020011). AIP Publishing. 4. Schueneman, H. The Practical Aspects of Protective Package Design: Westpack, Inc. retrieved from https://www.westpak.com/images/pdf/06_practical_aspects_protective_package_design.pdf access on 3-12-2017 5. Ups.com. (2018). Internal Packaging: UPS. [online] Available at: https://www.ups.com/jm/en/help-center/packaging-and-supplies/packing-materials/internal- packaging. page [Accessed 7 Jan. 2018]. 012 يناثلا ءزجلا – رشع TI - المزیج التسویقی وتأثیره على أداء العلامات التجاریة المصریة فی السوق المحلیة JF - مجلة العمارة والفنون والعلوم الإنسانیة DO - 10.12816/0046920 DA - 2018-07-01 UR - https://www.deepdyve.com/lp/unpaywall/0c69l3L0Tm DP - DeepDyve ER -