%0 Journal Article %T All I Want for Christmas: An Analysis of Children's Brand Requests to Santa Claus %A Otnes, Cele %A Kim, Young Chan %A Kim, Kyungseung %J The Journal of Popular Culture %V 27 %N 4 %@ 0022-3840 %D 1994-03-01 %I Wiley Subscription Services, Inc., A Wiley Company %~ DeepDyve