%0 Journal Article %T Unlocking the Hidden Value of Concepts: A Cognitive Approach to Business Model Innovation %A Martins, Luis L. %A Rindova, Violina P. %A Greenbaum, Bruce E. %J Strategic Entrepreneurship Journal %V 9 %N 1 %P 99-117 %@ 1932-4391 %D 2015-03-01 %I Wiley Subscription Services, Inc., A Wiley Company %~ DeepDyve