%0 Journal Article %T Unlocking the secrets of green semiotics: The revolutionary power of eco-symbols in transforming consumer perceptions and catalyzing behavioral shifts in emerging markets %A Worakittikul, Wongsatorn %A Saenwerm, Chatrawee %A Naruetharadhol, Phaninee %J PLoS ONE %V 19 %N 9 %D 2024-09-26 %I Public Library of Science %~ DeepDyve