%0 Journal Article
%T The antecedents and consequences of customer-centric marketing
%A Sheth, Jagdish N.
%A Sisodia, Rajendra S.
%A Sharma, Arun
%J Journal of the Academy of Marketing Science
%V 28
%N 1
%P 55-66
%@ 0092-0703
%D 2000-12-01
%I Springer-Verlag
%~ DeepDyve