%0 Journal Article %T Enticing the IT crowd: employer branding in the information economy %A Dabirian, Amir %A Berthon, Pierre %A Kietzmann, Jan %J Journal of Business and Industrial Marketing %V 34 %N 7 %P 1403-1409 %@ 0885-8624 %D 2019-10-07 %I Emerald Group Publishing Limited %~ DeepDyve